hourglass cosmetics
selected work from various campaigns.
email design, social media, paid media, out of home, influencer pr, influencer mailers, visual merchandising
2024-2025
Out of Home
summer 2025 complexion gracie abrams campaign
Website Design
hourglasscosmetics.com
Social Media Design
Emails
PR / Influencer Mailer Designs
2025 influencer mailer box featuring red 0
Tasked with creating an influencer mailer for Hourglass Cosmetics to promote their coveted Red 0 products. The goal was to design an elevated and visually engaging memorable mailer that would not only capture the influencer’s attention but also encourage them to share their experience with their audience on social media. Ensuring the mailer design would reflect the brands core aesthetics and values, motivate the influencer to interact with the product and share on their platforms, and provide a tactile luxurious and creative experience that stands out from typical promotional packages.